International Franchise Exhibition BUYBRAND Expo to take place on September 28-30, 2016 in Moscow, Russia

BUYBRAND Expo is N1 Franchise Exhibition for Russia and CIS countries. During 14 years over 27000 franchise units were opened due to the Exhibition.

BUYBRAND’2015 showed that the Russian market potential is huge. Total investment potential of the Exhibition visitors was $ 801 400 000. BUYBRAND Expo is an effective tool for foreign companies to enter the Russian market and for Russian companies to find partners not only all over the country, but also in CIS, Eastern Europe and Middle East.

Key figures of BUYBRAND Expo 2015

The Exhibition participants presented 165 brands from 12 countries. Among new companies there were Chicking (UAE), Wyndham Hotel Group (USA), Aptech (Great Britain), Star Kebab (Moldova), as well as the Russian brands.

Over 4,098 businessmen from all Russian regions, and also from 28 countries, like Kazakhstan, Azerbaijan, Armenia, Georgia, Latvia, Uzbekistan, etc, visited the Exhibition.

The companies conducted hundreds of negotiations and highly evaluated the level of the Event.

“This year BUYBRAND Expo has become even more productive, we received numerous requests from representatives of other countries.” (Maksim Makshanov, General Director, COFFEESHOP COMPANY, Russia)

“After BUYBRAND 2014 we have signed contract with franchisor from Khabarovsk. In 2015 we met at the Exhibition investors from Kazakhstan, Kyrgyzstan and Republic of Belarus, so we are setting the bar higher this year and hope to conclude even more contracts.” (Aleksey Shatalov, Head of Development, Hilton Worldwide for Russia and CIS)

Traditional International Forum “Russian franchising: map of the new time” was held during the Exhibition. It gathered several hundreds of participants and over 50 speakers — heads of franchising companies, Russian and foreign experts.

“We’ve got very interesting contacts, and a lot of ideas were generated that can be successful in the long-term perspective.” (Nadezhda Turbanova, Franchising Director, Papa John’s)

 “The demand for our franchises is really great at the Exhibition, and the demand is targeted. I’d say there is a real rush at our stand, so I hope that the Exhibition will boost the development of our brands.” (Yevgeniya Zyabkina, Franchising Director, Chaykhona No. 1)


Nearly 180 franchises are expected to present their brands at the Exhibition. Such companies as Hilton Worldwide, Wyndham Hotel Group, Invitro, Sportmaster, Shokoladnitsa, Mosigra, Weekender, Glance, TRAVELER’S COFFEE, Miniboss, Il Patio, etc. have already booked booths. Advertising campaign of the Exhibition will target all regions of Russia, Kazakhstan, Azerbaijan, Georgia, Kirgizstan, Uzbekistan, Armenia, Belarus, the Baltic States, Middle East and Eastern Europe to attract entrepreneurs and investors interested in buying a franchise or a master franchise.

The Exhibition will be accompanied by International Business Forum. For the first time “Start” area will be launched for beginners in franchising – both potential franchisors and franchisees.

For more information please visit:
To book a stand:, +7(495) 249 11 09

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