MENAFA in the Global Franchise Magazine, Europe

The Middle East and North Africa Franchise Association (MENAFA) is featured in the latest issue of the Global Franchise Magazine, Europe. The article tells information about the 3rd Middle East Franchise Expo & Forum – Dubai and enumerates the benefits of joining the premier franchise exhibition in the MENA region.


Seminars, franchise workshops and networking opportunities galore at the Middle East’s premier franchise event

The third Middle East Franchise Expo & Forum takes place this year at the Convention Centre, Jumeirah Beach Hotel, Dubai on Tuesday 25th and Wednesday 26th October.

Organised by the Middle East and North Africa Franchise Association (MENAFA), the Expo takes place under the patronage of MENAFA Honorary Chairman, His Highness Prince Bandar bin Saud bin Khaled Al-Saud. The Event is also supported by the Dubai Chamber of Commerce, the Khalifa Fund, Dubai SME, Dubai Events and Federation of the GCC Chambers of Commerce.

The annual expo has grown rapidly since its inception three years ago, attracting more exhibitors, delegates and visitors with every new show. With many regional and international brands coming together to showcase their products and services, the event represents prime opportunities for attendees to meet serious investors, to speak at the Expo and to present brands to the MENA markets. As the Middle East’s premier franchise event, the Expo also receives wide media coverage throughout the region.


As well as exceptional opportunities for networking, seminars and franchise workshops, benefits of attendance include:

  • exposure to large number of serious investors over two days;
  • engagement with visitors from the GCC, Levant, North Africa, CIS countries, Far East, Europe, and USA;
  • one-to-one business meetings;
  • speakers, seminar and franchise workshop opportunities;
  • the chance to nominate your company for the MENAFA Awards for the Franchise Excellence; and
  • extensive PR and marketing exposure across the Middle East.

To make the most of the experience, attendees can arrange meetings in advance with exhibitors through the Expo team.

For those looking for accommodation, there are many hotels to choose from in Dubai, with rates to suit various budgets, and transport options to the venue include Metro and taxi.

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